Associate Editor-in-Chief Joey Marmaud reflects on the inspiration and ethos of the Spring 2023 edition of Coulture.
Tag: trends
Features team member Indigo Labida explores the theoretical underpinnings of anti-fashion and the future of the sub-category.
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Micro Influencers and Material Girls
Late 2021, the song “Material Girl” by Saucy Santana went viral on the social media platform TikTok, with about 265.3k video posts using the sound. New songs have become trendier on TikTok since then, but the idea of becoming a “material girl” on the platform stuck.
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Let’s Combat Microtrends
Every time I swipe, there is a new “Shopping Haul” or “What I Wear in a Week” video. I see new viral videos every day of users wearing unique outfits and every other comment begs to know where it is from. Thus, another “Microtrend” is born. Microtrends are short-lived trends created by the fast-paced nature of social media.
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Innovation or Reiteration?
The 2000s are right now’s fashion moment. As the industry is abruptly forced to reflect on itself, it must emerge from the pandemic in a direction that innovates Y2K modes with contemporary creativity.
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Sweatpants Can Be Stylish
Comfortable and cute seem like the last words you would use to describe a pair of sweatpants, right? You would be surprised. Loungewear has been one of the biggest trends for the past year, and people are finding the most creative ways to be comfy.
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Quarantine, Subcultures and Gatekeeping
We all want to fit into a mold. Surely, we display our individuality with the pieces we choose to wear, but no one can deny that trends, potential compliments and self-esteem influence our style. The concept of self-esteem, however, has dramatically shifted since the start of quarantine.
Being deemed fashionable relies on outside perceptions of your clothing. How do you look wearing those Nike shorts? Do they make your butt perky? Are they, God forbid, stained? As society progresses, one’s clothing becomes less about intrinsic comfort and more about the desire for external validation.
New York Fashion Week sets the tone for upcoming fashion weeks in Paris, Milan and London. Previewing the spring 2020 trends gives insight on what to expect from major designers and mainstream trends in the coming months.