Every time I swipe, there is a new “Shopping Haul” or “What I Wear in a Week” video. I see new viral videos every day of users wearing unique outfits and every other comment begs to know where it is from. Thus, another “Microtrend” is born. Microtrends are short-lived trends created by the fast-paced nature of social media.
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Let’s Combat Microtrends
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